Scratch Magazine: Over 30% of women turn to beauty pros to fix DIY treatments post-lockdown

By Sophie Nutt | Scratch Magazine

 | 31 August 2020 | Movers & Shakers, News

A recent poll commissioned by UK shopping centre, centre:mk, has revealed that despite almost 50% of women saying they’d tried DIY beauty hacks at home during lockdown, 33% of also noted they’d had to visit a professional to get a beauty mishap fixed.

These beauty disasters included wonky haircuts and eyebrows, streaky fake tan and allergic reactions.

The poll of 2,000 British women also found that 57% feel it is important to take time out for self care. Treatments women admitted to getting regularly as part of their self-care regime include eyebrow threading, pedicures and waxing, with 39% saying these treatments give them a confidence boost; 27% booked them to feel ‘pampered’ while 12% said the treatments helped them ‘de-stress’. More than a third of women made beauty appointments to ‘treat themselves’.

Nearly 30% of women said they had appreciated beauty treatments more in recent months.

Kim Priest, head of marketing at centre:mk, concluded: “It is clear from the research that women are eager to take time out for self care in order to boost their mental and physical wellbeing.”

Story from https://www.scratchmagazine.co.uk/category/news

BeautyNailsScratch

Leave a comment

All comments are moderated before being published